A Mother's Spirit Touches Everything


The REEDS Business grew right along with the founding family—Roberta and her husband Bill welcomed four children after opening their first jewelry store in 1946. As the matriarch, Roberta's kindness, philanthropy, and sense of family values was infused in everything—commitments that still carry through REEDS today.
Classic Details Meet Modern Touches
Roberta Z Collection - Gifts for Her
Roberta Z Ring Collection
Roberta Z Earrings Collection
Roberta Z Necklace Collection
Roberta Z Bracelet Collection
Roberta Z Collection - Gifts for Her
For brides seeking a fashion-forward twist on the timeless. Find the best of both worlds in these meticulously crafted rings.
For brides seeking a fashion-forward twist on the timeless. Find the best of both worlds in these meticulously crafted rings.
Classic, sophisticated style. A passionate approach to life. A drive for self-expression through art, style, and action. The Roberta Z Collection is a reflection of our founder, Roberta Zimmer—and also mirrors the qualities that we admire in the women around us. Each piece is effortless to wear and crafted with stunning diamonds and white gold.
Classic, sophisticated style. A passionate approach to life. A drive for self-expression through art, style, and action. The Roberta Z Collection is a reflection of our founder, Roberta Zimmer—and also mirrors the qualities that we admire in the women around us. Each piece is effortless to wear and crafted with stunning diamonds and white gold.
Honoring the Matriarch Behind the Roberta Z Collection
The Roberta Z Collection honors Roberta, whose kindness, generosity, and timeless sense of style helped shape the values that continue to define REEDS today. Inspired by her legacy, the collection features beautifully crafted fine jewelry that blends classic elegance with modern sophistication, creating meaningful pieces designed to be treasured for generations.
From sparkling diamond rings and colorful gemstone necklaces to elegant earrings, bracelets, and bridal-inspired styles, every piece reflects exceptional craftsmanship and versatile design. Whether you're searching for a thoughtful gift, a signature accessory, or a timeless addition to your jewelry collection, Roberta Z offers refined styles that complement every occasion.
Celebrate life's milestones with jewelry inspired by a remarkable woman whose legacy lives on through every design. Explore the Roberta Z Collection that combines enduring beauty, contemporary style, and the family values that have been at the heart of REEDS for generations.







